Rokid Showcases AI Smart Glasses to United Nations, Confirms European Launch April 29

Rokid showcased its AI-powered smart glasses to a United Nations delegation led by Under-Secretary-General Catherine Pollard on April 27 at Rokid's Deqing headquarters. The demonstration highlighted real-time translation, object recognition, and hands-free AI assistant capabilities — reinforcing Rokid's push beyond consumer entertainment into enterprise and institutional use cases.

European Launch on April 29

Immediately following the UN showcase, Rokid will officially launch its flagship smart glasses in Europe on April 29, marking a major milestone in the company's global expansion strategy. The European debut will be followed by launches across key Asia-Pacific markets including Indonesia, South Korea, and Australia throughout 2026.

What Rokid Offers

• Rokid AI Glasses Style: Display-free, voice-centric AI glasses for all-day wear at $299
• Open AI ecosystem: Works with ChatGPT, Qwen, DeepSeek, and other AI providers
• Prescription-first design: Built to accommodate prescription lenses from day one
• Dual-chip architecture: Dedicated processing for AI and audio tasks

What This Means for Buyers

Rokid's global push adds another serious competitor to the smart glasses market alongside Ray-Ban Meta and the upcoming Samsung Galaxy Glasses. At $299, the Rokid AI Glasses Style undercuts Ray-Ban Meta's $379 Amazon price significantly. For buyers who want AR display capabilities instead, the Rokid Max at $359 offers a big-screen viewing experience. Browse all options in our smart glasses comparison.