Samsung Sends Official Galaxy Unpacked Invitations: Reserve Now for $30 Credit Before July 22

Samsung has officially sent out Galaxy Unpacked invitations confirming the event will take place on July 22 in London, under the tagline "A New Shape Unfolds." Reservations are now live on Samsung.com, and early sign-ups come with real financial incentives.

What's in the Invitation

• Date and location: July 22, London — Samsung's first UK-hosted Unpacked in several years
• Tagline: "A New Shape Unfolds" — widely read as a nod to both foldable phones and Samsung's first smart glasses
• Reservation credit: $30 credit toward a pre-order just for reserving now
• Total savings: Up to $1,230 available through trade-in bonuses and launch promotions
• Sweepstakes: Reservation entrants are automatically entered to win one of ten $550 Samsung gift cards

Expected Lineup

Leaks point to a packed event: Galaxy Glasses (Samsung's first smart glasses), Galaxy Watch 9, Galaxy Watch Ultra 2, Galaxy Z Fold 8, Galaxy Z Flip 8, and a new Galaxy Z Fold 8 Wide variant. The Galaxy Glasses are expected to be priced between $379 and $499, with availability slipping to Fall 2026 rather than launching alongside the other hardware. The Watch Ultra 2 is expected to open pre-orders on July 22 itself, with retail availability following on August 5.

What This Means for Buyers

Reserving costs nothing and guarantees the $30 credit plus a shot at the gift card sweepstakes, so there's little downside to signing up now even if you're undecided. The real purchase decision should wait until July 22, when actual pricing and trade-in values are confirmed. If you need a smartwatch or earbuds today, current-generation deals are already strong: the Galaxy Watch Ultra at $225 refurbished on eBay and the Galaxy Buds 3 Pro at $140 offer excellent value while you wait to see what Unpacked brings. For a look at today's leading smart glasses, see our Meta Ray-Ban review. Browse everything expected at the event in our smartwatch guide and smart glasses guide.